2026 Bridge Conference

Whether you're writing a grant proposal or sharing a social media post, stories are one of the most effective ways to demonstrate your organization's mission and impact—but not all stories are created equal. While some stories inspire audiences to think or act differently, others leave audiences unsatisfied, unmoved, or unsure of what to do next. In this workshop, we'll go through a step-by-step process for creating stories that resonate, build trust, and compel your audience to act. Participants will define their own storytelling goals and opportunities, explore ethical considerations, and practice using the 3 C's of storytelling (Challenge, Choice, Change) to craft stories with purpose.